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An email service provider provides software that allows you to send email messages to lists of persons at precise times. You may able to construct several lists, segment those lists into smaller groups of people and even distribute newsletters and particular campaigns that you design automatically. Typically, the email service provider gives simple design capabilities to help you generate messages that look professional. An email service provider may even provider attractive opt in forms that you can place on your website to collect email addresses from new subscribers. Some email service providers provide simile automation tools that allow you t program a sequence of messages to be delivered to persons on your list at specified times or after specific behaviors.
On your website, an opt in box appears, inviting people to subscribe to receive your email updates. Visitors can enter their email addresses in a field on the form. You may be able to put other fields in the form, such as name and address, depending on the email service provider you are using. When visitors use the opt in form to subscribe, their email addresses should be automatically added to your list within your email service provider account.
Consider email service providers software a tool for establishing customer relationships and closing sales. Popular email service provider include Mail Chimp, Constant Contact, iContact, AWeber, ActiveCampaign, CoverKit, ClickFunnels and Emma.
