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The final part to the psychology of business success has to do with your attitude toward work. You have head it said, the harder I work, the luckier I get. The fact is that your willingness and ability to work hard for many months and years are indispensable your success in business.
If you only work 40 hours a week, all you do is survive. All you have is a job, all you will ever be is just over broke.
On the other hand, every hour that you put in over 40 hours each week in san investment in your future success. You can tell with unerring accuracy her you are going to be in the years ahead by how many hours you are putting into your work above and beyond the normal workweek.
The average entrepreneur and self-made millionaire in America works 59 hours a week. At the beginning of their careers and their businesses, they often work 70, 80, and 90 hours per week, seven days a week, sometimes for several years, before they break through.
There is no substitute for hard work. The harder you work, the luckier you get. If you work longer and harder than the average person, you are going to achieve more and soon costly more than the average person.
This is why it is vital that you love what you do. It is only when you lose your work, your products and service, your customer and your staff that you will be able to maintain the energy, rive and persistence to overcome all obstacles.
The great secret to success I to do what you love to do and then become every good at doing it.
You must love what you do so much that you are willing to throw your whole heart into it, month after month and year after year. You must believe from deep in your heat that our product or service is good and valuable and important for your customers. You must commit yourself totally to doing what you do in an excellent fashion and to continuous personal improvement.