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According to Forbes magazine, the number one reason for failure is that there is not demand for the product or service. Whatever it is, the customers do not want it or do not want it at the price that the company has to change to stay in business. This money was aimed at finding out what customers really wanted before the product was produced and brought to market.
Even with research, 80 percent of new products eventually fail and have to be taken off the market.
The major reason for business success is high sales. The major reason for business failure is low sales. All eels is commentary.
The primary reason of the poor decisions that lead to market failure is the key people failed to ask the right questions or to get the necessary information before the product was produced and sold.