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Today, the entrepreneurial focus is more and more on the business model, the complex strategy that your complex uses to produce, sell and deliver your product or service to more customers in a profitable and cost effective way.
According to Fortune magazine, many if not most companies are operating on an old business model, one that is partially or totally obsolete.
How do you know if you have the correct business model for your business? The easiest measure is that your sales and profitability are incasing steadily and predictably.
If your sales are erratic or inconsistent, have leveled off or even worse or are declining, it could be that your business model no longer works. If this the case and you do not change your business model, the end is in sight.